Sunday 25 May 2014

Self promo - general research


After the first business card task we were given i then proceeded to scan Pinterest for some interesting business cards so that i could gain some inspiration when making my own. I found so many awesome cards it was unbelievable, there were so many good ideas it was hard to narrow my choices down to the ones above. I chose some cards because of their simplicity, quality of print and strength of image where as others were chosen because of the material, concept and quirky gimmick. The fluorescent space invaders were a particular favourite of mine because they look like they had been laser cut out of coloured perspex which gave it a really nice look and finish. The little skateboards were also quite a good idea, they reminded my of the small fingerboards you could get as a kid. The skateboard card featured a 'Powell Peralta' logo which is a skateboard company so the link could not have been any more obvious, quirky and to the point.  It was nice to see some cards that were breaking out of the traditional rectangle shape, it showed me that my cards can be unique, as long as it fits in my pocket it is good to go. The leather ones labelled 'Franks' and the triangle shaped cards were good examples of unique shaped cards.

Finally i wanted to mention the gimmick cards such as the personal trainer card in the top right and the double sided x-ray card near the centre. Both have the standard rectangle shape but there is something unique about them both, the x-ray card is printed on some kind of clear plastic which allows the viewer to see the skeleton of the character from both sides of the card which is a pretty simple yet effective idea.
The personal trainer card in comparison is not transparent at all but it does have an interactive element as you can peel away the person on the front and that then reveals a different character underneath which symbolises the change you go through when you begin fitness training, the first character also doubles as a sticker.






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